Pearson Matthews - Innovation Consultants
Nycomed

Preobox casing system

The high cost of a new self-injected osteoporosis pharmaceutical was the focus of a project for Nordic manufacturer Nycomed.

Another very important quest that our design needed to answer was how to encourage users to comply, over a lengthy course of self-administered treatment, if no immediate improvement is felt.

We created user scenarios and a treatment journey to establish the design and ensure ease of use. At the request of the client we handled the entire cycle of design, development, sourcing and manufacture of this novel system, delivering the product direct to the customer.

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Nycomed - preobox